Working full-time means that there is never enough time in the day. You need to spend time with your family, you want to write the next book but you also have to market the books already written.
Writing the book is hard, (but fun), editing is harder but the most difficult thing to do is the marketing.
The author’s dilemma is what should take priority. I could write a hundred books but noone would know they existed, I could market Children of the Elementi to death and never let the stories swimming in my head out.
There is all that but there is also the book/writing club I set up at work. Why do I do it to myself? 🙂